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The Power of Reviews: Part 2

August 18, 2015 | Category: Online Conversation | By: Steve

The Power of Reviews: Part 2 In our last edition, we discussed why you should put forth the effort to gain online reviews and how they could help your business snag the attention of those finicky online shoppers. In this edition, we will offer up some pointers on how to generate more reviews and how to use them to your advantage. How to gain & manage online reviews So, what c...

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The Power of Reviews: Part 1

August 4, 2015 | Category: Online Conversation | By: Steve

The power of reviews: Part 1 How many times have you experienced it? That perfect pair of shoes, the golf clubs you desperately need, that pair of pants that go perfectly with your favorite shirt? Whether you get on your smartphone, desktop, tablet or any other device, you’ll often see five or more online retailers where you can click and buy with a little help from your credit car...

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Thinking of advertising with the Yellow Pages? How quaint.

July 14, 2015 | Category: Online Conversation | By: Michael Byrd

  Thinking of advertising with the Yellow Pages? How quaint.   “The new phone books are here!” Do any of you remember that scene from the Steve Martin movie The Jerk? When the phone book arrives, he’s excited. He grabs it and dances around. Here, take a look (click image to play): He wants to look to see if he’s in it – if he...

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Online marketing: Where should you begin?

October 28, 2014 | Category: Online Conversation | By: Steve

You just started a small business – congratulations! You have a passion and are ready to provide customers with your products or services. And while the business you own may be small and up against well-known competitors, the potential is there for it to be the leading company in the area with an ever-expanding client base! As an online marketing company, we know how well busines...

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Every website home page should have these 5 elements

July 18, 2014 | Category: Getting Creative | By: Administrator

  Every website home page should have these 5 elements   Stop and take a moment to look at your website home page. What do you see? You might answer with a list that includes your company name, logo, page tabs and images. What else do you see on your home page? I’m asking you to look closely because you may be missing a key element or two that could immedia...

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Create a successful landing page that will make conversions

July 11, 2014 | Category: Search Engine Optimization | By: Administrator

Create a successful landing page that will make conversions   There is a great deal of confusion about what a landing page is and even more about what makes a successful landing page. By definition, a landing page is the first page that a visitor lands on when visiting the website. In marketing terms, a landing page is a page to which visitors are specifically funnelled in an effor...

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New social media your business should try out

June 5, 2014 | Category: Online Conversation | By: Administrator

  New social media your business should try out     Ah, social media. We and the world completely revolve around it. Some platforms have come and gone and others are here for good.     When it comes to social media marketing, businesses must decide which platforms work best for their message and goals. Most business owners immediately jump o...

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No Mobile Friendly-Website for Your Business? Your Customers Wish You Had One

May 29, 2014 | Category: Getting Creative | By: Administrator

  No mobile friendly website for your business? Your customers wish you had one Someone accessing the internet through a smartphone is nothing new. The entire United States population all owning and using smartphones to access the internet, however, is something to pay attention to. Although a little exaggerated (not everyone owns a smartphone of course!), more and more people...

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It Might be Time to Update Your Website Design

April 24, 2014 | Category: Getting Creative | By: Administrator

  It Might be Time to Update Your Website Design Some company websites are updated every month, while others never change for years at a time. Most marketers suggest changing some or all parts of a website up every few years - there is no set in stone makeover timeline. However, after years of working with clients on editing and re-designing websites, we have picked up on some k...

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Raising Your Prices: The Right Decision at the Right Time

April 11, 2014 | Category: WordwrightWeb News | By:

  Raising Your Prices: The Right Decision at the Right Time   If you are a business owner, you will eventually struggle with the notion of raising company prices or rates. If you are in business long enough, there’s no getting around the fact that you’ll eventually have to charge more for what you offer. The best way to deliver the news to your customers in a w...

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